30A – Final Reflection

1. Looking back throughout the semester i can see that i was dreading the beginning of the semester a little bit. I thought that this class was going to be a lot of work but it wasn't at all and pretty enjoyable. 

2. i will for sure remember my venture concept and the elevator pitches because i have never had to do something like that before.

3.Yes this class has taught me how to think more like an entrepreneur which is not only helpful if i wanted to be an entrepreneur but also in many instances of life.

4.just stay focused on top of your assignments and you'll do fine it seems like a lot of work at first but its not at all.

29A – Venture Concept No. 2

1.The app idea i created spawns from a great opportunity to market and turn the app into a thriving entrepreneurship venture. The under-met needs are an informational source for the bars of midtown. The unmet needs are information on current updated information on drink prices, drink specials, cover pricing, special event dates, and real time video footage of lines along with line estimates.

Who is needing these unmet needs are the students of the University of Florida and students of Santa Fe college that indulge in midtown bar activitys through out the year and would like information from the bars before they go out. These unmet needs have came about from the lack of good bars at UF causing Fat Daddys, Rowdys, and JJs Tavern to become overcrowded and packed to the point line wait times can be up to an hour long on busy nights. Since the end of Cantina 101 RIP this unmet need has existed and students have relied on the word of mouth of friends that are already out telling them how bad the line looks or if there is cover or not.   

The innovation of my app started as just a free informational source and throughout the class if have thought of other ways to produce income from the app. So basically the app provides you updated info for everything you need to know about that night along with future events that might be going on the future. The app also links with facebook and shows you where your friends are out at so you can meet up with them. The app also allows anyone using the app to create pings for events and pings for where they might want to go out to which they can invite any of their friends to. There are other apps out there that provide line wait time estimates, but mine would provide live video of lines you can access from the app provided by the bars security footage. What i have found out is that to produce income for the app would be using it to promote certain events and bring people out to events that are but on from businesses and bars around gainesville. The sponsors would pay the app to promote such events to generate more costumer show out.

The venture part would come easy mainly because there is really no other apps in gainesville that have something to this extent. With the right marketing and promotion of the actual use of the app i think everyone in gainesville will eventually have the app downloaded on their phone.. there is two other apps in gainesville that have similar objectives, but this app would combine everything together so you would only need one app to do everything along with adding video footage. Since there isnt a product really just a service cost of packaging or other cost of selling a product are non existent. The only thing the app would need to run after being programmed and created would be the steady sponsorship from said bars as well as a team of promoters and app designers that would increase the production of the app and increase the downloads and events pinged on the app to keep it relative to UF students.

My most important resource would definitely be my ties with midtown ownership and management from being a employee of said bars. This will aid in producing the app to full efficiency and success and could spark new ideas from working close net with the bars to aid off each other and expand. The next step would be using the app to promote unrelated activities to nightlife such as philanthropy events, concerts, and festivals.

2. i didnt get any classmate feedback unfortunately i wish i did but no one commented

3. i guess the only thing i would change is maybe talking to midtown management and including what i information i find from them and including it in my venture concept maybe sparking some new ideas form their opinions

27A – Reading Reflection No. 3

1. The Art of Social Media by Kawasaki is basically a strategy guide to building your social media profile for your business venture. It shows you the tips and tricks you need to follow to build your presence and gives exact insight on how to make the perfect post. As well as guiding you to building a perfect profile on popular social media outlets such as Facebook, Instagram, Twitter, it shares just how important having a good social profile can be.

2.I think the book really connects with the class at least for me because my venture was a social app. In order to launch my app and have it be successful it would take severe social media marketing to gain users of the service.

3. For my designed exercise i would have students create a social media post to pitch their desired venture they chose at the beginning of the course and use the tips and tricks from the book to see how could get the most likes on it.

4.What surprised me the most is how much success could come from marketing and promoting on something a simple as Instagram. its crazy to think that marketing could go from billboards and tv ads to seeing an ad while you are trying to see your best friends latest update. 

28A – Your Exit Strategy

1. my exit strategy would definitely be selling the app to someone i trust younger than me that would continue to be in gainesville.

2. i would sell the app because i would not want to stay in the college partying environment or gainesville any longer than i had to after i graduate. i would use the money to travel around the world.

3. my exit strategy hasn't really influenced my business venture that much, but it would give me the money i would need to do what i want to in the next step of my life.

26A – Celebrating Failure

1. at the beginning of this semester i was taking 16 credit hours with a 5 credit Chinese course. This was a huge mistake granted that i just transferred into UF from Santa Fe this semester and didn't realize how the work load was going to be. So i failed the 5 credit Chinese class and had to withdrawal and

 2.learned that i would have to study a lot more and work a lot harder to be able to take as many classes at uf.

3. this class has made me realize that failure is part of success and taught me how to think outside the box a little more. 

24A – Venture Concept No. 1

The app idea i created spawns from a great opportunity to market and turn the app into a thriving entrepreneurship venture. The under-met needs are an informational source for the bars of midtown. The unmet needs are information on current updated information on drink prices, drink specials, cover pricing, special event dates, and real time video footage of lines along with line estimates.

Who is needing these unmet needs are the students of the University of Florida and students of Santa Fe college that indulge in midtown bar activitys through out the year and would like information from the bars before they go out. These unmet needs have came about from the lack of good bars at UF causing Fat Daddys, Rowdys, and JJs Tavern to become overcrowded and packed to the point line wait times can be up to an hour long on busy nights. Since the end of Cantina 101 RIP this unmet need has existed and students have relied on the word of mouth of friends that are already out telling them how bad the line looks or if there is cover or not.   

The innovation of my app started as just a free informational source and throughout the class if have thought of other ways to produce income from the app. So basically the app provides you updated info for everything you need to know about that night along with future events that might be going on the future. The app also links with facebook and shows you where your friends are out at so you can meet up with them. The app also allows anyone using the app to create pings for events and pings for where they might want to go out to which they can invite any of their friends to. There are other apps out there that provide line wait time estimates, but mine would provide live video of lines you can access from the app provided by the bars security footage. What i have found out is that to produce income for the app would be using it to promote certain events and bring people out to events that are but on from businesses and bars around gainesville. The sponsors would pay the app to promote such events to generate more costumer show out.

The venture part would come easy mainly because there is really no other apps in gainesville that have something to this extent. With the right marketing and promotion of the actual use of the app i think everyone in gainesville will eventually have the app downloaded on their phone.. there is two other apps in gainesville that have similar objectives, but this app would combine everything together so you would only need one app to do everything along with adding video footage. Since there isnt a product really just a service cost of packaging or other cost of selling a product are non existent. The only thing the app would need to run after being programmed and created would be the steady sponsorship from said bars as well as a team of promoters and app designers that would increase the production of the app and increase the downloads and events pinged on the app to keep it relative to UF students.

My most important resource would definitely be my ties with midtown ownership and management from being a employee of said bars. This will aid in producing the app to full efficiency and success and could spark new ideas from working close net with the bars to aid off each other and expand. The next step would be using the app to promote unrelated activities to nightlife such as philanthropy events, concerts, and festivals.

25A – What’s Next?

existing market 

1. the next step for my business venture would be the promotional process i would have to market the use of such app and have promotional events to get people to use the app and send invitations to friends.

2. tiffany white - thinks promotional items such as merch for the app would bring popularity and use to the app.

jesse jones - needs to set up bar tabs to bring people out and show them how the app works.

conor searle - would like to see an expansion to other bars such as the use of the app at some of his favorite bars downtown.

3. to start i think the merch and promotional bar tabs would set incentive to download and participate in using the app. It would also show the bars how much more people would come out to mid with the use of promo bar tabs and events. when the owners of the bars see the increase in business they will be more inclined to sponsor more ideas for the app to grow.

New market

1.My new target could be using the app to set up different events than bar related events. such as using the app to set a ping to promote campus events or concerts in gainesville.

2. the value could be created from the app providing more of a turn out of people to such events not related to going out to midtown or any other bars.

3.corbin champo - could use the app to promote her sorority philanthropy events to raise more money for good causes.

Dj artist that lives in my apt complex. - says he could use the app to promote his concerts and also show ticket prices and show how many people are expected to turn out to the venue.

4. I learned that the app could not only be used as an informational source, but a promotional tool for all events planned in gainesville which would produce much more revenue.  

23A – Your Venture’s Unfair Advantage

1. Avid user of midtown and work at midtown.

my experience with what the bars need is extensive.

rare because i have ties with owners and management because of being employed there.

inimitable because not that many people have ties with owners of mid

non-substitutable.

2. simple app 

valuable because the app is not that extensive or costly to make and run but provide alot of service to customers.

rare many apps can require a lot of capital for programming/running the app.

inimitable hard to copy an app the is so simple yet so useful

non-substitutable.

3.live feed video

valuable because no other app ive heard of like my idea has real time video of lines for accurate estimates.

rare no other apps have it

inimitable hard to copy because i have ties with the owners.

non-substitutable.

4.social network

valuable because i know a lot of people that would use the app and want to promote it.

rare not everyone has the social network i do when it comes to users of midtown

inimitable because not a lot of people have a large social network.

non-substitutable besides being almost the same as human capital.

5. Technology 

valuable the tech we have today makes creating a service like mine extremely easy.

rare because an app that creates more business with little cost is hard to come by.

inimitable hard to copy same from ties with midtown to make is possible

non-substituable.

6. Monopoly on location 

valuable my ties with being employed at mid and knowing the owners would allow only my app to be used at their bars.

rare not everyone has those ties.

inimitable cant copy because of ties.

non-substituable.

7. social connection

valuable app brings people together

rare usually being on your phone using an app disconnects you with people 

inimitable 

non-substituable.

8.my interest

valuable ive wanted an app like this to exist ever since i was a freshman 

rare no app exists in gainesville that has everything you possible need  to be a efficient information source 

inimitable monopoly on location would only let my app exist their.

non-substituable 

9. Profitable

valuable the app would create more business for the bars and intern make more customers to the app

rare not many apps can have a profitable relationship with other businesses coexisting.  

inimitable ties with mid make only my app possible

non-substituable besides ties with midtown being the same.

10. rewarding

valuable customers get stuff by using the app such as promotional bar tabs

rare free apps the get you real life rewards are rare 

inimitable not all apps can be free with giving rewards

non-substituable.

i think being employed at these bars and having ties with ownership and management is the top resource i have and makes the app possible.